From Concept to Launch: The Contracting Explainer Video Production Timeline

Are you considering creating an explainer video for your contracting business but feeling overwhelmed by the process? Don't worry, we've got you covered. In this post, we will break down the timeline from concept to launch of an explainer video production for your contracting business. Concept Development (1-2 weeks): The first step in creating an explainer video is developing the concept. This involves brainstorming ideas, identifying key messages, and outlining the overall goal of the video. During this phase, it's important to clearly define your target audience and determine the tone and style of the video. Script Writing (2-3 weeks): Once the concept has been finalized, the next step is to write the script. The script is the backbone of the video and will guide the visuals and narration. It's important to keep the script concise, engaging, and informative. This phase may involve multiple revisions to ensure that the message is clear and compelling. Storyboarding (1-2 weeks): After the script has been approved, the next step is to create a storyboard. A storyboard is a visual representation of each scene in the video, showing how the visuals will complement the narration. This phase allows you to plan out the flow of the video and make any necessary changes before production begins. Voiceover and Music Selection (1-2 weeks): Once the storyboard is finalized, it's time to select a voiceover artist and music for the video. The voiceover should be clear, professional, and match the tone of the video. The music should enhance the overall mood and help convey the message effectively. Animation and Editing (4-6 weeks): With all the elements in place, it's time to start animating and editing the video. This phase involves creating the visuals, adding the voiceover and music, and fine-tuning the video to ensure a polished final product. It's important to collaborate closely with the production team to make sure the video meets your expectations. Final Review and Launch (1-2 weeks): Once the video has been completed, it's time for a final review. This is your chance to make any last-minute changes and ensure that the video is ready for launch. Once everything is approved, the video can be shared on your website, social media, and other marketing channels. Creating an explainer video for your contracting business can be a daunting task, but by following this timeline, you can ensure a smooth and successful production process. From concept development to the final launch, each step is crucial in creating a video that effectively communicates your message and engages your audience. So, don't hesitate to start the process – your next great explainer video is just around the corner.