When it comes to creating an explainer video for department stores, the process can be both exciting and challenging. From coming up with the initial concept to finally launching the video, there are several key steps that need to be taken to ensure a successful outcome. In this blog post, we will walk you through the department store explainer video production timeline, from start to finish.
1. Concept Development (1-2 weeks): The first step in creating an explainer video for a department store is to develop a clear concept. This involves brainstorming ideas, creating a script, and outlining the overall message and goal of the video. This process typically takes 1-2 weeks to complete, as it is crucial to have a strong foundation before moving on to the next steps.
2. Storyboarding (2-3 weeks): Once the concept has been solidified, the next step is to create a storyboard. This involves sketching out each scene of the video, including the characters, setting, and actions that will take place. The storyboard serves as a visual guide for the animators and helps ensure that everyone is on the same page in terms of the overall vision for the video. This process can take 2-3 weeks to complete, depending on the complexity of the video.
3. Animation (4-6 weeks): With the storyboard in hand, the next step is to bring the video to life through animation. This process can be time-consuming, as each frame needs to be carefully crafted to ensure smooth transitions and cohesive storytelling. The animation phase typically takes 4-6 weeks to complete, but this can vary depending on the length and complexity of the video.
4. Voiceover and Sound Design (1-2 weeks): Once the animation is complete, the next step is to add the voiceover and sound design. This involves recording the script with a professional voice actor, as well as adding music, sound effects, and any other audio elements that will enhance the viewing experience. This process typically takes 1-2 weeks to complete, as it is important to find the right voice and sound elements that complement the visuals.
5. Editing and Revisions (1-2 weeks): The final step in the department store explainer video production timeline is editing and revisions. During this phase, the video is fine-tuned, and any necessary changes or adjustments are made based on feedback from stakeholders. This process typically takes 1-2 weeks to complete, as it is important to ensure that the final product meets the expectations and goals set out in the initial concept.
Overall, the department store explainer video production timeline can vary depending on the specific needs and requirements of the project. However, by following these key steps and allowing for ample time for each phase, you can ensure a successful outcome that effectively communicates your message to your target audience. So, if you are considering creating an explainer video for your department store, be sure to keep this timeline in mind and work with a team of experienced professionals to bring your vision to life.