In today's fast-paced world of technology and digital communication, it's more important than ever for educational institutions to stay ahead of the curve when it comes to creating engaging and informative content for students. Explainer videos have become a popular tool for conveying complex ideas in a simple and visually appealing way, making them an invaluable resource for higher education institutions looking to communicate with their students effectively.
However, as trends and technology evolve, older explainer videos can quickly become outdated and lose their effectiveness. To ensure that your educational content remains engaging and relevant, it's essential to regularly update and repurpose older explainer videos. In this blog post, we'll explore some tips and strategies for updating and repurposing older explainer videos for higher education.
1. Assess the Current Relevance: The first step in updating older explainer videos is to assess their current relevance. Take a close look at the content of the video and determine whether the information is still accurate and up-to-date. If the information is outdated or no longer relevant, it's time to consider updating the video.
2. Identify Areas for Improvement: Once you've identified outdated content, take the time to identify areas for improvement. This could include updating statistics, adding new information, or improving the overall production quality of the video. Consider consulting with subject matter experts or educators to ensure that the content remains accurate and informative.
3. Repurpose Content for Different Platforms: In addition to updating the content of older explainer videos, consider repurposing the content for different platforms. For example, you could create shorter, more focused videos for social media platforms like Instagram or Twitter, or create interactive quizzes or activities based on the content of the video. By repurposing content for different platforms, you can reach a wider audience and engage students in new and innovative ways.
4. Update Visuals and Design: Another key aspect of updating older explainer videos is to update the visuals and design elements. Consider incorporating new graphics, animations, or visual effects to make the video more engaging and visually appealing. You could also update the branding and design elements to align with current trends and standards in higher education.
5. Test and Gather Feedback: Before finalizing the updated explainer video, be sure to test it with a focus group of students or educators and gather feedback. This will help you identify any areas for improvement and ensure that the video effectively conveys the intended message. Incorporate feedback into the final version of the video to ensure that it meets the needs and expectations of your audience.
By following these tips and strategies for updating and repurposing older explainer videos for higher education, you can ensure that your educational content remains engaging, informative, and relevant for students. Stay ahead of the curve and keep your educational content fresh and engaging by regularly updating and repurposing older explainer videos.