The Art of Storyboarding for Higher Education Explainer Videos: A Visual Storytelling Guide

In today's digital age, higher education institutions are constantly looking for new and innovative ways to engage with their audience. One effective method that has been gaining popularity in recent years is the use of explainer videos. These short, animated videos are a great way to convey complex information in a simple and engaging way. One key element of creating a successful explainer video is the use of storyboarding. Storyboarding is the process of creating a visual outline of your video, breaking down each scene and shot to help guide the production process. In the case of higher education explainer videos, storyboarding is crucial in order to effectively communicate complex information in a clear and concise way. When creating a storyboard for a higher education explainer video, there are a few key things to keep in mind. First, consider the target audience and what information they need to know. Are you explaining a new program or service? Are you trying to attract new students or donors? Understanding your audience will help you tailor your message and visuals accordingly. Next, think about the key points you want to convey in your video. What are the most important aspects of the information you are trying to communicate? Break down these points into individual scenes or shots, and think about how you can visually represent each one. Once you have a clear idea of the content and structure of your video, it's time to start sketching out your storyboard. This can be done using traditional pen and paper, or digital tools like Adobe Illustrator or Storyboard That. Include details such as camera angles, character movements, and text overlays to help bring your storyboard to life. Finally, don't be afraid to iterate on your storyboard. Show it to colleagues or test audiences to get feedback, and make revisions as needed. The more thought and effort you put into your storyboard, the better your final video will be. In conclusion, the art of storyboarding is a crucial step in creating effective higher education explainer videos. By carefully planning out the visuals and structure of your video, you can create a compelling and informative piece that will engage your audience and effectively communicate your message. So grab your pens and paper, and start storyboarding your next explainer video today!