In the fast-paced world of oil and gas, technology and best practices are constantly evolving. This means that the explainer videos you created just a few years ago may already be outdated or no longer relevant. However, instead of starting from scratch and creating entirely new videos, why not update and repurpose your existing ones?
Updating and repurposing older explainer videos for oil and gas can be a cost-effective way to breathe new life into your content and ensure that it remains useful and engaging for your audience. Here are some tips on how to update and repurpose your older explainer videos:
1. Review your existing videos: Start by reviewing your older explainer videos to identify any outdated information or visuals. Look for areas where new information or technology has emerged since the video was created.
2. Update the content: Once you have identified areas that need updating, work on revising the script and visuals to reflect the latest industry trends and best practices. This may involve adding new information, statistics, or examples to make the video more relevant to your audience.
3. Repurpose for different platforms: Consider repurposing your explainer videos for different platforms, such as social media or your company website. You may need to edit the videos to fit the requirements of each platform and reach a wider audience.
4. Add new visuals and animations: To keep your audience engaged, consider adding new visuals and animations to your explainer videos. This can help bring complex concepts to life and make the content more visually appealing.
5. Incorporate feedback: If you received feedback on your older explainer videos, use this input to improve the content and address any areas that may have been confusing or unclear to your audience.
By updating and repurposing your older explainer videos for oil and gas, you can ensure that your content remains relevant and informative for your audience. This approach can also save you time and resources compared to creating entirely new videos from scratch. So don't let your older explainer videos gather dust – give them a fresh new look and make them work for you in today's ever-changing oil and gas industry.