If you're in the business of securities and commodity exchanges, you know how important it is to educate your audience about the services you provide. One effective way to do this is through an explainer video. These videos are short, engaging, and informative, making them the perfect tool for explaining complex concepts in a simple and easy-to-understand way.
But creating an explainer video is no small feat. It requires careful planning, coordination, and execution to ensure that the final product effectively communicates your message. In this blog post, we'll walk you through the production timeline for creating a securities and commodity exchanges explainer video, from concept to launch.
Concept Development (1-2 weeks)
The first step in creating an explainer video is developing a concept. This involves brainstorming ideas, identifying key messages, and determining the overall tone and style of the video. During this phase, you'll also need to create a storyboard or script to outline the visual and narrative elements of the video.
Pre-Production (2-3 weeks)
Once the concept is finalized, it's time to move into the pre-production phase. This involves tasks such as casting voiceover talent, selecting music and sound effects, and creating a detailed shot list. You'll also need to gather any necessary assets, such as logos, graphics, or animations, that will be included in the video.
Production (2-4 weeks)
With all the pre-production tasks completed, it's time to start filming. This may involve shooting live-action footage, creating animations, or a combination of both. It's important to stick to the shot list and storyboard to ensure that the final product accurately reflects the concept developed in the earlier stages.
Post-Production (2-3 weeks)
After all the footage has been shot, it's time to move into the post-production phase. This involves editing the video, adding in graphics and animations, and fine-tuning the audio. During this phase, you'll also need to ensure that the video is optimized for viewing on various platforms, such as social media or your website.
Launch and Promotion (1 week)
Once the video is complete, it's time to launch it to your audience. This may involve posting it on your website, sharing it on social media, or even running paid advertising campaigns to reach a larger audience. It's important to monitor the performance of the video and make any necessary adjustments to ensure that it's effectively communicating your message.
Creating an explainer video for your securities and commodity exchanges business can be a time-consuming process, but the end result is well worth the effort. By carefully planning and executing each step of the production timeline, you can create a video that effectively educates and engages your audience, ultimately driving more business to your company.